The shortening this year of China's Labor Day holiday at the beginning of May did not impact demand for LCD TVs as bad as expected, with unit sales dropping only 5-10% on year, according to industry sources. China's Labor Day holiday, which used to be a week or longer in duration, traditionally is a strong shopping period. But since the Labor Day holiday was shortened this year, worries arose that demand would take a strong hit. But the smaller-than-expected decline in LCD TVs sales during the holiday period also allowed inventory at the retail channels to maintain a healthy level of 20-25 days, the sources noted, adding with demand expected to pick up in the third quarter, demand for LCD TV panels will also increase. .
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Thursday, June 5, 2008
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